You're Only As Good As Your Last Book

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I talk about failure quite often on this blog and in my books because I truly disagree with the stigma attached to it.

Most new writers and authors can relate to the fear of failure. It's daunting. You're glossing over bestselling work and comparing it to your own with disappointment. For a brief moment, you were happy with what you wrote but then that quickly disappears.

I've been through that. My first book was published about 3 years ago and to this day, I remember how scared and afraid I was of failure. If it bombed, I thought that I wouldn't be able to write another book ever again.

Commercially, the book bombed!

I'm not afraid to say that. But, since then, I've published at least 10 books since. Some failed whereas others succeeded insanely. The most important thing was that failure did not destroy me as a writer, it simply made me better.

The thing is, my assumption was that my books would fail because I was a bad writer. In reality, however, this wasn't the case. (Not having an effective marketing strategy at the time was the reason my first book bombed. Trust me, I've learned my lesson since then!)

So often, I come across writers who suffer from writer's block and are desperately seeking new and improved ways of overcoming this obstacle.

In all my years of writing, I haven't really suffered from writer's block because of one simple technique -


I obsess over completion. 


I want to master writing. It's an inevitability because this is a craft I'm dedicating my entire life to. The thing about mastery is that completion is a prerequisite.

Over time, I abandon the notion of writing a set amount of words every day. I don't think it's a healthy approach to track every single digit when you're simply in the early stages of writing. Save that for when you're well into a year of writing daily.

Anyway, when I start an article, a letter or a chapter for one of my books, I complete it that same day. It doesn't matter how many hours of hard work I need to put in or if I don't feel like writing.

My process is simple - Do the research, make notes, outline and write. That's it. All the hard work is done in the first 3 steps and the easy part is writing because all I'm doing is transferring thoughts onto paper using a keyboard.

Everything comes naturally to me. I can type on average 69 words per minute without even looking at the keyboard. This is what occurs from writing on a daily basis. The thing is, there's one more step to that process which ensures I'm able to keep pushing forward and writing new content.

PUBLISHING! 

No matter what insecurities I may have as a writer or how bad I think I suck, my work gets published on a daily basis. If it doesn't generate the kind of buzz or support I require, that's okay. I use that failure to figure out what my work is lacking and what I can try to do to improve.

Often enough, marketing and branding are the biggest causes of most failure online. Just because you put it out there doesn't mean people will read it. It's difficult to adapt, especially if all you want to do is write but it's an essential characteristic of a successful modern day writer.

With all that being said, you and I are only as good as our last book. No one remembers us for anything more than that. If you haven't even published a book due to fear, you're only robbing yourself of possible success and probably growth.

If your last book bombed, publish a new one and try to get it right this time around. Like I said, you're only as good as your last book.

Perhaps I drifted off topic for a bit but I just want to emphasize the importance of regularly publishing work. It holds you accountable to a certain standard, you have actual measurable content to compare with in the future and it ropes in people who notice your growth and desire for growth.

People love a self-built story and I believe every writer who commits to the craft has a growth and self-built story to share with amazing supporters and readers.

Don't cheat yourself.

If you're only as good as your last book, make sure your next book is better than the last!

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